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See ya round Summer, we never liked you anyway. 

Lol, jk, we miss you already.

However, the shorter days and colder mornings mean one really exciting thing – Christmas is coming! 

It may seem a bit premature, but we're excited. 

We're also super excited about the new festive decorations that Penneys have on offer.

The amazing store are selling Disney themed Christmas tree baubles, and holy moly, they are divine. 

We are particularly obsessed with the Minnie Mouse decorations, the don bows, polka dots and glitter.

However, there are also Beauty and The Beast baubles, Frozen baubles, and even a Winnie The Pooh option. 

All adorable, as you can imagine. 

The four packs (the ones with the Mickey mouse ears) are €5, and then the special baubles are €6 each.

Will we be buying every single one of them? Hell YES.

Check them out, and tell us which one is your fave.



It would seem as though every week we are faced with a new (and amazing) product offering from the wonderful world of Penneys.

We are in their debt for all the Disney greatness they've been providing recently – and it has not stopped. 

*Drum roll please*

We can happily confirm that Penneys are now selling fully functional Mrs Potts teapots, and we couldn't be happier.

The porcelain teapot, which costs €10, is part of their new Beauty And The Beast homeware collection, and is expected to be in high demand (we all remember Chip mug gate, right?)

Facebook user, Miss Ellamay, discovered the beautiful teapot in Swords yesterday, so we know it is officially on the SHELVES.

Go, go, GO.

Tea not really your thing? Don;t worry, just mix your Gin and Tonic in the pot, and pout to your heart's content. 

Oh, and if you get your hands on one – send us a picture, and let us know where you got it!

Please and thank you. 



Designer it bags come and go, but there are always a few which stand out among the rest.

This season, our Instagram feeds have ben awash with a certain few designer bags, and we've been waiting for the high street to catch up. 

Luckily, Penneys is ahead of the game, and have absolutely nailed it with a couple of bags we'll be touting all autumn long. 


A post shared by @bohegirl on

One of the biggest bags of the season has to be the Chloé Nile bracelet bag, which we spotted on every it-blogger and industry insider this summer. 

There have been many dupes of this bag, taking inspo from the distinctive ring detail, but Penneys have just dropped their own version. 

Top Irish Instagrammer Lisa Jordan first brought the epic bracelet bags to our attention thanks to her snap of the bags. 


A post shared by Mandy Gargan (@mandygargan) on

Penneys version comes in cream with rose gold hardwear, or blue with gold hardwear. 

The bag goes for €8.00, a complete steal anyway, but when you consider that the Nile retails for upwards of €12900.00 it's pretty much bargain of the century. 

Upcoming influencer Emma Kehoe also added a snap to her Insta stories, showing a pretty depleted stand of the bags, so if you want one you better get in quick!

Gucci Marmont €1,300.00, Penneys velvet cross body €12.00

While the bracelet bag is a bit of a statement, nothing says subtle style like a swathe of black velvet. 

Gucci has been having a major moment, and the Marmont is one of the luxury house's most popular styles. 

Penneys have rolled out a gorgeous black velvet cross body that could easily satiate our Gucci cravings until we find a way to gather up €1,300.00 for the real deal. 

Although tbh these dupes are such pretty stand alone pieces, we might actually prefer them…

Feature image: Justjordan.ie / Instagram



You know that feeling of wanting to buy a pricey makeup palette, but you know you'll never wear one or two of the shades?

That feeling is about to be resigned to history thanks to a nifty little beauty concept Penneys just rolled out. 

Penneys latest beauty venture has us feeling all kinds of inspired, as it involves customising your very own palette.

The Custom Eyes concept means that Penneys patrons can create a bespoke eyeshadow palette for themselves. 

Usually the unique territory of high end brands, build-it-yourself palettes have reached our favourite high street haven.

The palettes themselves, launching in stores this month, come in two size options, a quad for €2.00, or a set of nine for €3.00. Not too shabby. 

However when it comes to a bargain, the shadows themselves are where you are getting your moneys worth.

Each single shadow comes in at a mere €1.00 each, so building the perfect palette is magnificently affordable. 

Even after you have filled your Custom Eyes palette to the brim, the 4-pan palette comes in at just €6.00, the 9-pan filled palette comes to €12.00.

The shadows come in both matte and shimmer finishes, depending on what kind of Instagram-worthy makeup look you're angling for. 

The shadow sets are landing early this month, so prepare to battle it out for the best shades. 



Unless you have been living under a social media-proof rock these days, you may have noticed that Gucci is having a major moment. 

From bee-embellished everything to the Dionysus and the Marmont, the designer label has never been more popular on the red carpet and Instagram alike.

Unfortunately, the high end look comes with a high end price tag, but Penneys is stepping in with some Gucci-esque pieces for a fraction of the luxury price.

Penneys knocked it out of the park with their gold link belt last season, which sold out across the country. 

Now, the high street haven is back with a new version in time for A/W.

Much like the new season Gucci double G belt, this edition is studded with stunning pearls.

Penneys belt €4.00

However unlike the Gucci version, which costs over €1000 (seriously, for a belt) this one will give you change back from a fiver. 

From sprucing up a ruffled dress to adding a touch of femininity to jeans and a t-shirt, this belt will be serving looks well into winter time. 

Elbows at the ready, we'll see you in Penneys. 

Feature image: Instagram / Paolabrnt



Summer has drawn to a close (judging by that weather outside) and our minds have turned to the autumnal style season.

Penneys might be renowned for it's epic chunky knitwear and designer dupe jackets, but this season the store is stepping up their game in the accessories department. 

From metallic glitter heels to tassled blogger-esque earrings, we need it all:

Sequin Bagpack €16.00,  Rings (set) €6.00

Bee belt €4.00, Black Sandals €19.00

 Earrings €4.00, Tassle Earrings €3.00

 Silver Boots €17.00, Heels €24.00

Red Pearl Trainers €18.00, Earrings €4.00



Penneys has just majorly impressed us with the latest offering from its beauty department. 

The high street haven has just released a new line of delightful miniature perfumes, and with names like Mermazing, most of them are right up our alley. 

One bottle in particular caught our eye, thanks to its distinctly gin-related moniker.

We love a good G&T in the SHEmazing office, so imagine our delight when we spotted these bad boys in the Mary Street store. 

Tom Collins is the name of one of their brand new scents, and the fresh yet smoky scent is unisex perfection. 

With hints of juniper and grapefruit, it's the perfect A/W signature scent. 

A Tom Collins is traditionally made using gin, lemon juice, sugar, and tonic, and there are notes of all of these flavours in the scent. 

At €2.50, you could nab one mini bottle for every handbag you own. 

See you in the queue!



If there are two things we love here at SHEmazing HQ, it's Harry Potter and Penneys. 

So imagine our looks of delight when we discovered that the two were about to be joined in a most joyous collab, available in stores this week. 

Penneys stores worldwide are being turned into Hogwarts havens, as Harry Potter merch lands within. 

From Hedwig's cages lining the walls, to floating Hogwarts letters littering the ceiling, it's not just the in-store HP decor that has us excited. 

A huge selection of Harry Potter homewear, PJs, daywear and accessories have arrived for an epic term at a Penneys near you, no Hogwarts Express necessary (though we wouldn't mind that too much).

As well as being chock-a-block with loungewear, there are also more than a few suitable back-to-school bits. 

Here's a little selection of what you can expect to find down Diagon All- sorry, down your local high street:


 Hoodie €12.00, PJs from €6.00, Slippers €4.50

Mug €4.00, Potions cup €5.00, Cauldron mug €7.00 

A4 file €2.00, Pencil case €2.50, A5 notebook €3.50, Pencil pot €2 

 PJs from €6

Backpack €14.00, Weekend bag €16.00 

Baubles set €5.00, Single Crest bauble €6.00


Harry Potter face mug €7.00, Choker €2.50




Scrolling through the Penneys tag on Instagram, we couldn't help but notice one particular item popping up again and again. 

Whether it's a trendy blogger or just one of the gals, there is a particular dress we just can't seem to get enough of. 

Penneys have completely hit the sartorial nail on the head once again with this one – and it's in stores now.

The dress is this gorgeous yellow number, sprinkled with burgundy florals – perfect for autumn dressing. 

From the high neck to the flattering shift cut, we're beyond obsessed. 

And don't even get us started on that stylish sleeve ruffle detail. 


A post shared by Danielle (@daniellerw92) on

It's officially the new 'the star dress.' 

And at sixteen quid, you can't really go wrong.

If only they had it in multiple colours…



Listen, we LOVE unicorns and we love Penneys – so when the two come together it is almost too much to handle. 

Enter: the magical slippers of your dreams. 

That's right ladies, our gorgeous pals over at Penneys are offering the most amazing unicorn slippers you have ever seen. 

The summer is coming to a close, and we are already planning our cosy winter nights in by the fire, in front of the telly. 

We are hoping to be head-to-toe in unicorn pyjamas, dressing gowns and slippers (naturally) and Penneys is where it's at.  

The best part? These mystical slippers will only set you back a TENNER -which is a small price to pay for pure joy.

They shared the image of the slippers on their Instagram page and it quickly gathered over 100k likes. Which means they're guaranteed to sell out fast.

It looks like there's a matching dressing gown too, as another added: "The most impractical yet beautiful #unicorn slippers (ONLY £8). I'm now regretting not getting the matching dressing gown."

One fan wrote: "Omg these are too cute!!" while another added: "Need these!!!!!!!"


We all know that Kim Kardashian is the absolute Queen of selfies – but how does she achieve such greatness?

Well, Kim's flawless snaps are all down to her trusty phone case, that has a built in spotlight. 

Obviously, there's a reason why we don't all have Kim-esque social snaps, as her LuMee case will set you back a casual €50, which seems like a lot of money for a case.  

However, fear not sweet ladies. 


The Penneys Gods have given us a gift – in the form of a LuMee case for a fraction of the price. 

The bargain version of the highly sought after phone case costs just €9.50, and we're honestly overwhelmed. 

Our favourite high street store revealed the product on their Instagram story, showing exactly how it works, and it honestly looks so similar to the LuMee case.

Oh, and the best part?

These phone cases are in store RIGHT NOW, so you won't face any of that waiting business (we hate that). 

Strike a pose, ladies – your Instagram will thank you! 



Saturday night is always a mad one, and no matter where you're heading out to, the struggle is real when it comes to choosing an ensemble from the wardrobe. 

Luckily, the shops are open late on Saturday, so here's a few bits that are in stores at the moment to rescue you from your outfit woes.


Crop top €37.00

Blue biker jacket €80.00

Black skirt €45.00

Plaid skirt €43.00


Denim bandeau €32.00

Pinafore dress €50.00

Handbag €34.00

Ruffled skirt €46.00


Blue bodysuit €24.99

Tiered silver skirt €34.99

Striped playsuit €24.99

Dress €24.99


Faux leather skirt €14.00

Red striped dress €18.00

Black dress €16.00

High heels €22.00