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You’ve most likely seen at least one of Vogue’s infamous make-up tutorials, celebrated for their chill, relatable vibe… NOT.

We obsess over how gorgeous models get their looks, attempt to emulate their radiant beauty and try (and fail) to copy their stunning #lewks.

The rich and famous have world-renowned make-up artists following at their heels, making sure they look their best at all times.

Image: Vogue

We, on the other hand, roll out of bed and can only pray that we manage to look semi-decent instead of the apocalyptic zombie which was passed out in bed only moments earlier…

If I can remember to put toothpaste on my toothbrush instead of moisturiser, I think I’m winning.

These celebrity gals, however, are often expected to look #RedCarpetReady 24 hours a day, which sounds exhausting, to be honest.

We decided it was time to watch these notorious Vogue Vids to study the movements and cosmetic habits of faces such as Bad Gal Riri (she doesn’t need make-up, make-up needs her), Emily Ratajkowski, Kendall Jenner and Bella Hadid to see just how relatable these ladies are. 

We were inspired by the hilarious Maddison Bush, who uploaded parody version of a make-up tutorial while attempting to imitate Vogue's famous faces.

Hint: not relatable in the slightest. Not even close to it.

1. First up, Bella Hadid.

As we all know, Bella is one half of the supermodel sister duo of herself and Gigi Hadid, AKA: two of the most ridiculously stunning human beings on the planet. We actually doubt if they’re human… they look like they were made in a laboratory for beautiful people. No fair.

From the very start of these videos, it’s already hard to find anything in common with these women. They are all doing their beauty regime in unnaturally aesthetic bathrooms in luxurious hotels or mansions, whereas we’re struggling to find a mirror that isn’t covered in foundation smudge marks, or are possibly in the queue for the house bathroom for the last 35 minutes.

Ah, the life of regular people. So quaint.


A post shared by  (@bellahadid) on

From the second models such as Bella face the camera, it’s difficult to choke down the fact that they aren’t wearing any make-up because they already look damn FLAWLESS.

Like, wig = snatched from the beginning. *sigh*

The videos are also alarmingly short, considering most of us take at least 15 minutes to put our faces on. The fact that famous faces only take 5 minutes to look that good is frankly both disturbing and insulting to my pale palour.

(I’ve been asked if I am anaemic countless times, I’ve just started saying yes now, it’s easier).

Bella begins by saying “models can do their own make-up too!” Good to know, Bella. Good to know. You’re very normal.

She continues by saying, “I look really tired because I’ve been travelling for two months straight.” You poor gal Bella, travelling the world in private jets and glamorous clothing must be devastating to your complexion.

So far, oh so relatable.

Image: YouTube

Bella uses concealer, a contour stick, highlighter, brow pencil, lash primer and mascara to complete her look in five minutes.

By the end of the video, she’s essentially ready for the Victoria’s Secret carpet, minus the wings. It’s offensive. *cries in poor*

Relatability level: 2/5.

2. Kendall Jenner. Also known as ‘KANDALL JANNARRR’.

She’s already using products we can’t even dream of affording without selling our organs illegally online, so the relatability factor is null from the beginning.

She claims that she “learns a lot from being on set.” Us too, Kendall. We frequent photoshoots on the reg constantly, it’s the cross we bear.


A post shared by Kendall (@kendalljenner) on

She lets us know that she eats grilled cheese sandwiches, which is comforting for roughly 4 seconds.

The Kardashian uses Estée Lauder foundation in nude, concealer, and mascara and finishes by blowing a kiss to the camera.

The fact that she hasn’t poked her eyes with a mascara brush or choked on powder yet separates this gal from reality.

My lungs still haven’t recovered from the powder incident of ’09, where my mother’s inhaler had to be used.

Image: YouTube

Relatability level: 1/5. Sorry Kendall, but your bathroom alone is next level boujee.

3. Lili Reinhart.

Our third gal is Riverdale’s gorgeous Betty Cooper herself, Lili Reinhart. We have high hopes for this one, seeing as her social media presence is all about positivity and female empowerment, as well as Cole Sprouse, AKA Coal Sprouts, Jughead Jones.

Lili also begins her video by eating food on camera, it seems to be a common ‘relatability’ tactic. This time, it’s Chinese food. She has us hooked.

She also admits from the beginning that she already has foundation on, thank God. If that was her natural complexion I think I’d have had to tell her to stay in her lane.

Lili doesn’t mention the products which she uses, which we translate to mean that we probably cannot afford them…

She uses pink eyeshadow, lip gloss, a basic nude foundation and of course, concealer and highlighter. Voila, she’s ready for her close-up.

Relatability level: 3/5. She’s the winner so far, mainly due to her Chinese wontons. They just look so tasty.

4. Emily Ratajkowski.

Ah, the notorious sexy selfie queen. We have serious doubts about the relatability level of this gal, she’s got cheekbones for days and an enviable glowing tan.


A post shared by Emily Ratajkowski (@emrata) on

Plus she could look sexy even if she went to Coppers until 6am the night before and had an absolute ‘mare when those jägerbombs came back to haunt her. The hardest look to pull off, arguably.

She comments that “I do my own make-up for red carpets a lot”. Same, tbh…

All this girl needs is Pat McGrath lipgloss, her blush which she confesses to be addicted to, and a bit of concealer. Wait… that’s it? That’s all it takes? Seriously?

We quit. We are the weakest link, goodbye.


Relatability level: 0/5. Sorry Emily, but you took a duck-face selfie when you were done, and DIDN’T delete it or take a second take. That’s downright blasphemy in our books, we need at least 13 photos before we can find one we don’t hate.

5. Rihanna

Last, but not least, BAD GAL RIRI. An icon. A sass queen. Fenty Beauty extraordinaire, we have high hopes for this one.

From the beginning of the ten minute long gift, RiRi shows off her bubbly personality without plugging her own products at all, which is a miracle in itself.

If you haven’t tried using Fenty Beauty products, girl you are MISSING OUT. They’re flawless.


A post shared by badgalriri (@badgalriri) on

Some of Rihanna’s best quotes from this video include:

“Everyone knows concealer is made for hiding bags and dark circles, and hangovers and bad decisions.” YAS queen, she’s in the know. Riri gets the struggle.

“You’ve got to have powder for when you get greasy on the fly, honey.” Preach it.

“Pink eyeshadow says summer, sunset, love, drama, BITCHES.” We would pray to the church of Rihanna, honestly.


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“The key to highlighter is not to be afraid, make-up is fun. It’s there to play with.” She hits the nail on the head, so many of us can find make-up intensely frustrating when we are expected to follow certain trends and look a certain way.

At the end of the day, beauty products should be used for our own enjoyment and empowerment, and if make-up doesn’t empower you, your natural beauty is all you need.

Riri claims that she learned how to contour when she gained weight and wanted to hide her ‘double chin’ and forehead, which was hugely surprising to us. Superstar celebrities have insecurities too, gals.

“The best teacher is yourself.” Say it louder for the people in the back, Rihanna. Everyone has their own unique look, individual face and preferred beauty regimens. You don’t have to look to famous people to understand your own complexion, all you need is you.

Riri relatability level: 4/5. Her personality is down-to-earth, her tips are one of a kind and her products are gold star standard.

Image: www.self.com

We have to remind ourselves that these celebrities have picked up countless tips from the top make-up artists in the business, whereas we got free eyeshadows from magazines as 11-year-olds back when YouTube make-up tutorials didn’t exist (yes, there was a time, believe it or not) and gave ourselves pinkeye.

I lost count of how many allergic reactions I had to dodgy make-up after my 3827th eye infection from cheap “make-up”.

I wouldn’t even call it make-up honestly, I suspect that magazine eyeshadows were essentially homemade concoctions of flour and food dye.

Fast forward a few years, and YouTube beauty accounts have blown up across the internet, courtesy of teenagers who are DYING to know how to contour.

The word contour genuinely did not exist until recently in Ireland, we were simple folk back then.


A post shared by Rihanna  (@rihanna.the.queen.of.all) on

There was eyeshadow (roughly 4 colours), orange foundation, mascara and lip gloss which was just Vaseline that had notions about itself.

In 2018, the cosmetic industry is bigger than ever, and is only beginning to include minorities in its world, thanks to brands such as Fenty Beauty creating more foundation shades.

It can be difficult to relate to any models in the beauty industry, no matter who they are. However you mould your own look in the mirror, imitate Rihanna and declare “I look cute!”

Always finish your look by feeling yo’self, it matters that you are feeling good, not just looking good.

Feature image:blog.colourfulrebel.com



OK, we appreciate that Halloween is months away, and we may not really need to dress up as a unicorn until then.

Related image

HOWEVER, we really felt that this amazing hair tutorial was too good to ignore. 

The wonderful people behind the YouTube channel Turnt Beauty recently posted a fabulous hair tutorial, which shows viewers how to achieve unicorn hair. 

We're not talking about that classic pastel dye-job that we love, we're talking a full-on UNICORN HORN and everything! 

The model gets her hair dyed and up-styled in the most amazing way ever, and the results are magical. 

Our ONLY suggestion would be to maybe splash some glitter onto the hair, you know yourself. 

Other than that though, this hair is FLAWLESS. 



The voiceover challenge is sweeping the Youtube world, and everyone from hilarious dads to clueless boyfriends have been narrating their lady's tutorials.

However, Youtuber Ellarie has commissioned the voiceover talents of her adorable five-year-old daughter. 

For her electric blue tutorial, the single mum roped her daughter in to create the single most heart warming Youtube tutorial on the planet.

Yoshidoll appears in many of her mum's videos, as they chat all things makeup and beauty on her channel. 


A video posted by E L L A R I E (@ellarie) on

Yoshidoll clearly has her mother's talent for makeup application, but got a bit muddled when it cme to knowing the exact names of products and methods used.

In true superstar style, the kindergartener improvised wherever she stumbled, referring to blending as "blushing' and false eyelashes as 'super eyebrows.'

Highlights include commentary on Kylie Jenner's Christmas palette shades to and singing. Lots of adorable singing. 



Charlotte Letitia Crosby is nothing if not her true, authentic self.

She may have earned millions over the last five years and established a pretty lucrative career for herself as an original Geordie Shore cast member, but if you expected the fame and fortune to go to the Geordie lass's head, you'd be mistaken.

Sounding as down-to-earth as ever during a recent beauty tutorial, the 26-year-old admitted she didn't know why she employed certain methods and confessed to having run out of things to say while showcasing her skills.

And if that wasn't enough, the reality star then unleashed a torrent of expletives after burning herself on her styling tools, and many of her fans on Instagram can't get enough.

"She's f*cking hilarious," wrote one while another added: "Keeping it real…. so funny"

Unfortunately not everyone was as impressed with Charlotte's casual approach to the tutorial, with one Instagram user complaining: "I watched all that to see the end result and there wasn't one."

"So don't you get to see the end result?" added another.

You don't, but you do get to see the Charlotte we all know and love.


When I try to do hair tutorials these rollers are my fave for big bouncy flicks curls@markhillhair @bootsuk

A video posted by Charlotte Letitia Crosby (@charlottegshore) on


She may have 24-hour access to a super talented glam squad, but that doesn’t mean Kim Kardashian West can’t do her own makeup.

In a very casual video which was filmed while Kim was in Toronto for Kanye’s Saint Pablo tour, the uncharacteristically rushed mother of two demonstrates for fans her personal makeup routine.

Speaking constantly throughout, the reality star asks her followers questions like “Does anyone else put foundation all over their lips” and “Do you guys listen to music when you get ready?”


Wet beachy glam last night #vmas

A photo posted by Kim Kardashian West (@kimkardashian) on

While Kim’s routine appears relatively simple – well, at least compared to the full blown transformation sessions she has with her MUAs – it is by no means cheap.

Throughout the nine minute video, she names products like the $240 La Mer Perfecting Treatment and cosmetic brands like Giorgio Armani and Chanel.

But while Kim’s tutorial is a little frantic and pretty pricey, it certainly shows that this Kardashian has got skills. 


The world of online commentary can be a cruel one indeed. In this particular arena Kylie Jenner is not someone who fares very well. Despite being just 18 years old, she has the biggest target of harsh comments relating to her appearance, career and personal life of all of the Kardashian Jenner clan.

One video editor, Will Rebein, decided to highlight the often vicious world of social media that someone such as Kylie inhabits. An anonymous voice over reads the cruel comments from social media users left on one of her recent makeup tutorial videos. 

He explained his thinking behind the video, saying:

“It’s unreal that people take the time out of their day to write these comments, and forget that there is a real person potentially seeing these things and internalizing them.” 

He explained that he offers this video as a take-down of the “hate culture” that has exploded on the internet:

“Reading these comments (which were literally just taken from the top comments of two articles) and showing imagery of Kylie makes them seem more real and realize how painful the words can be.”

You can watch the video below:


We had Creative Director at BUFF Make-Up, Jessica Moulds in studio to show us how to achieve all the festival make-up looks you’ll need.

We asked our readers what they were interested in and the first question was how to achieve a festival glow.

So, Jessica created an exaggerated festival glow to the face and body – and it looks so gorgeous.

Watch the video tutorial now to find out how to ace the look.


Summer is in full swing and looking cool is essential. Whether you’re planning on living it up in the sun or rocking at a festival, no outfit is complete without funky nails.

Forget plain and boring this summer, our beauty expert Odette demonstrates how to graffiti your nails in two simple steps.


The long weekend is here! Our beauty expert Odette is on hand to show you how you can spruce up your make-up look with these perfect party eyes.


For us girls dry shampoo can be the biggest saviour sometimes….ever sleep in a little late and no time to wash you hair before work?! Yea, we know that snooze button can be tempting…

But the one thing that gets us is that powdery white look this wonder product leaves in our hair. Our beauty expert Odette might have found something that gets rid of the grease without leaving us with ghostly hair!

Take a look.


S! TV’s Beauty Expert Odette demonstrates how to do super cute floral nail art.


Our beauty expert Odette is on hand to help you achieve that perfect day to night red lip – watch and learn!