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Sarah Hanrahan


Underwear as outerwear is not a new concept, but lately, I've noticed a recurring trend on my Insta feed of bloggers stepping out in their pyjamas. 

Now, I'm not talking a fuzzy flannel two piece here, instead, a simple leopard print night dress has been repurposed with some creative styling.

Bloggers such as Dublin-based Sarah Hanrahan and Galway girl Ciara Walsh have posted looks featuring the animal skin slip, proving that it's a nationwide trend. 


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Sarah was the first to utilise the night dress and kick start the trend, which can be picked up for a steal at €10.00 in Penneys. 

While most of us wouldn't necessarily think to peruse the pyjama section for our newest dress, as Sarah says 'the only real difference between a dress and ‘nightdress’ is labelling.'

With leopard print being a huge trend at the moment, and slip dresses in the pattern going for an average of €30.00 on sites like ASOS and Motel Rocks, it's a genius way to nail a trend on a budget. 


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 Plus, once you've gotten your cost per wear, it can be transferred from your outerwear wardrobe to your pyjama drawer to fulfil it's original intended purpose. 

Sarah added her nightie over a minimalist black long-sleeved top and black boots, keeping the overall effect simple and chic – and with absolutely no notion to the fact that she had stepped out in a slip. 

Blogger Freya Broni added a white T-shirt under her version of the look, and opted for a high-low mix with a Gucci belt (a blogger staple) and a perspex bag. Adding an urban edge, she donned some white runners to finish the look. 


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Ciara Walsh wore the nightie without layers, simply flinging a leather jacket over top, proving that it can be as much a night out look as a night-in-bed look. 

With so many sartorially sound Irish influencers lending their name to the trend, I'm quite certain this slip is about to be a sell-out in Penneys. 

I'll catch you in the Pjs section where I'll be hunting down my own…

Feature image: Instagram / @i_come_undone


Founder of lifestyle blog I Come Undone, Sarah Hanrahan's eye for food, fashion and trends got her crowned Social Influencer of the Year at the inaugural SHEmazing Awards

Scrolling through her Instagram, you'd realise rather quickly that the Dublin-based blogger is a true foodie –  always looking for some exciting new places to try.

From her usual breakfast to the best place for brunch in Dublin, we have asked Sarah all her food secrets!


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What is your typical weekday breakfast?

Lately I've been introducing protein smoothies into my morning routine as I've been working out regularly but they're nothing fancy – just some protein powder, whatever fruit I have and water.

What about lunch?

My standard weekday breakfast is usually something made around eggs and smoked salmon (I eat smoked salmon nearly every day… I'm obsessed!), maybe a slim bagel with the above or, a salad plate if I'm feeling virtuous.

I try to stick to veggie-based meals or something with fish as I'm getting less and less comfortable with eating meat.


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What do you usually have for dinner?

I eat out a lot for dinner as you can imagine! I usually have a list of places I'd like to try each month based on a mix of recommendations, my own research and press releases so, I'll aim to head to one or two of them each week.

If it's a meal at home, I like to keep it simple to make up for my indulgences while eating out so again something fish and veg based…

I don't do things by halves so I enjoy myself when I'm out so I try and keep it low calorie when I'm home; the only way I can manage to stay in shape and still enjoy myself!

Is it different at the weekend? 

(Warning that I'm about to make the ultimate millennial statement but…) Brunch is a must! My food posts are quite brunch-heavy as my partner Sean and I take our Sunday dates pretty seriously.

Anywhere offering some progressive brunch options will make the cut for me and being dog-friendly or offering comfortable outdoor seating has become vital since we got our little staffy Stanley.

If a heavy night has been had I may indulge in a Sunday night takeaway too.. sure, life is short! Straight back to the green smoothies come Monday morning though! 
Do you snack during the day? 

I'm admittedly a BIG grazer but try to keep it to a minimum and tend to snack on fruit, corn cakes, homemade soup etc… nothing too bold but the calories do add up nonetheless and I'm not someone who can eat rings around them and stay slim, unfortunately.


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What would be your ideal food day?

An epic hotel buffet breakfast so I can have a small bit of all the deliciousness to start the day (those mini pastries get me every damn time.), a goats cheese, roast Mediterranean veg lunch (with warm garlic bread).

Then, a veggie burger with all the trimmings, chips and an obnoxious amount of garlic sauce for dinner with fro-yo (& toppings) for dessert. Throw in a Dairy Milk & some Meanies to snack on too… this IS the best food day ever after all!


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The one food you could have everyday for the rest of your life?

Smoked salmon. Without a doubt.

What is your favourite meal of the day?

I look forward to breakfast the most as I'm always starving when I wake up. If I have the time to go out for breakfast I get so excited about it… it's the little things in life!

The best brunch place?

These questions are so hard to answer for me as I LOVE so many Dublin places but off the top of my head Herbstreet, Canal Bank Cafe, Nimmo's in Galway or Liberty Grill in Cork.

Any “food pet peeves”?

I will eat anything you serve me, I'm not fussy at all. I used to believe that fruit didn't go with food (if that makes sense!) but I've eaten too many epic dishes with fruit in them over the last few years to continue that belief.

What food would you not eat for the whole world? 

Live monkey brain… a Malaysian delicacy we came across when travelling. Barbaric. Ethically I could never eat that.

Do you find it hard to eat a healthy diet in a daily basis?

With the industry I'm in there are lots of exciting events with lots of delicious nibbles on offer which can make it hard to stay on track… often they're alongside drinks which make it harder to keep your resolve but I try and keep to not totally depriving myself but having a little.

Also eating out as much as I do can make it harder to watch calories but I rarely have more than one course which helps to avoid over indulging.


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What is your guilty pleasure?

Crisps!… I love Chilli Heatwave Doritos or salt & vinegar Hunky Dory.

What is you go-to drink/cocktail in a bar/pub?

I love cocktails that have a sour, spicy or basil base.


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Your favourite place for a drink in Dublin? 

Peruke & Periwig for a quiet one. Pyg or No Name for one that might turn into a few and of course Keogh's on a sunny day.


With only 12 days left until Christmas, we decided it was time to contemplate which Irish influencers really reached us with their initiative, creativity and contribution to society, online or IRL.

Here at SHEmazing HQ, we want to pay homage to the influencers who utilise their platforms to actually make a difference in people's lives. 

Whether it's committing themselves to cruelty-free living, promoting body positivity, or actually speaking out against the veneer that can mask the reality of making a living online, here are 12 fierce females whose message really spoke to us in 2017. 

12. The Skin Nerd

Everyone has some skin issues at some stage of their lives, and when it happens, it can be tough to deal with in an online culture that sees many models, celebs and influencers airbrushing their skin into oblivion. 

Luckily Jennifer Rock, aka the Skin Nerd is on hand. Since the development of her Cleanse Off Mitt, Jennifer has been helping to normalise the existence of skin problems, while advising Irish women on how they can soothe break outs and perfect skin texture. 


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11. Naomi Clarke

Naomi, or The Style Fairy as she is known to her Insta followers, fills her feed with feminine fashion and parenting pics.

Along with her aesthetic snaps and style tips, the mum has always been open with her followers about her struggle living with Type 1 Diabetes. 

The blogger has even given a talk at Temple Street Children's Hospital, in order to help teenagers living with the condition. Yas queen. 

10. Enya Martin

If laughter is the best medicine, then a trip to comedian Enya's Facebook page could cure a medley of ailments. 

The Dublin-based comedy queen has been cracking us up all year with her relatable sketches. 

Giz A Laugh has been brightening up our darkest days over the last 12 months, so we had to honour Enya for her comedic contribution to our lives.

9. Irena Drezi 

Visibility for plus-size women in the fashion industry has come on leaps and bounds, but there is still a way to go. 

Not Another Agency model Irena uses her Instagram to promote body positivity while showcasing her distinct fashion taste to her 90k followers. 

'My biggest mistake was constantly comparing myself to others, there was a fixed image in my head that portrayed 'perfection' when in reality it doesn't exist,' she wrote on the social media site.  

'As a model I'm categorised as 'plus size' when really the average woman is a UK size 12/14 like me. Stop striving for perfection and just accept yourself.'


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8. Veg Huns

The Veg Huns (how much do you love that name?) are a triad of Dublin-based gals promoting an ethical, plant-based lifestyle. 

Their combined YouTube videos, Facebook page and Instagram give wannabe vegans a place to find hints and tips on transitioning to the lifestyle with a distinctly Irish feel. 

They also promote Irish businesses who make things easier for the thousands of vegans living on the Emerald Isle. 


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7. Siobhan O'Hagan

Siobhan has built one of the most substantial Irish fitness followings, and is carving out a health and fitness empire of her very own. 

The PT has admitted that she isn't a fan of the word influencer, and while she may be a key player in Ireland's fit fam phenomenon, she is always open about the gruelling mental and physical aspects of body building. 

'One thing I never really planned for was to be a social media influencer,' she previously told SHEmazing

'I’m not even a fan of the word, but I realised that I am always my own advertisement and now I feel like I am living in my own little reality TV show.'

6. Anouska Proetta Brandon

While Anouska may be known for her razor sharp style and equally sharp photography skills, this year she put her name to an environmentally-friendly initiative. 

Coffeangel this year created a KeepCup in an effort to combat the fact that up to 2 million coffee cups end up in Irish landfills every single day.

Anouska, who was involved in the campaign production, put her content creation skills to good use in her captivating video about the concept. 

We also commend her for her honesty regarding her over-bleached locks, there aren't many bloggers who would admit to making a beauty mistake, and we're pretty sure every blondie has come close to this one. 


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5. Sarah Hanrahan

As well as being one of the most authentic and down-to-earth bloggers out there, this year Sarah branched even further out of the typical 'influencer' conversation topics by discussing sponsored content. 

Using her Instagram as a platform, Sarah candidly discussed the over-saturation of sponsored content, hallmarked by #ad, we see on social media.

Reminding her followers that there is an unfollow button for a reason, she pointed out that they don't have to be at the receiving end of unwanted ads if they choose not to be, a risky move for any influencer.

Luckily, even Sarah's sponsored content is well thought out, creative and credible, and so she is one of few who could reliably comment on the matter.


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4. The Food Medic

The Food Medic, aka Dr Hazel Wallace, has always argued the case for healthy, balanced eating. 

The junior doctor and qualified PT is a fitness 'grammer with a legitimate education in human health. 

Hazel has also been open in the past about struggling with mental health issues, and is a solid reminder that it is as important to care for your mental health as it is your physical. 

In the last 12 months, the doctor also tacked the issue of dangerous skinny fit teas which began cropping up online, promoted by everyone from the TOWIE cast to the Kardashians, by promoting a campaign to remove dangerous laxatives from detox tea. Amazing role model, much?


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3. Anna Geary

Former Cork camogie star Anna Geary is passionate about women in sport. 

The wellbeing coach is intent on keeping Irish families fit and healthy thorough a wholesome combination of healthy eating and sport, which is clear from her work on Ireland's Fittest Family. 

Anna keeps things relatable on her Instagram, showcasing her glamorous side as well as her down-to-earth nature. 


Happiness is….  What is your happiness? #memories #throwback #camogie #CrokePark #surreal #dreambig #2014#

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2. Leanne Woodfull

This year, long-time blogger Leanne Woodfull took a step in an ethical direction by pledging to only promote cruelty-free products and companies on her blog and social media channel.

This is a refreshing change from influencers who never give a second thought to the ethical implications of their most recent makeup haul. 

The pro-choice Dubliner also made a bold move by calling out other bloggers for their silence on the issue of abortion rights in Ireland in an open letter on her blog, Thunder & Threads

'The silence from my peers in the blogging and social media world confuses and upsets me daily,' she wrote.

'We have each worked hard on and attracted influential online platforms, that people venture to to hear our words, thoughts and recommendations. Somehow, human rights and tragedy don't fit into those platforms though for the majority – despite the influence to help and educate at hand.'


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1. Andrea Horan

Where to even begin with Andrea Horan?

As well as inspiring women across Ireland to don their most dramatic, animal-print statement pieces, the Tropical Popical entrepreneur is the creative force behind some of Dublin's most innovative concepts. 

In the last 12 months alone, the abortion rights campaigner has encouraged major discussion about Ireland's anti-abortion laws through the further development of The Hunreal Issues.

The business woman and fashion force is also fighting period poverty by encouraging women to drop off extra sanitary supplies to Tropical Popical to be distributed to homeless women in Dublin who otherwise would not have access to feminine hygiene products. 


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Fashion and lifestyle blogger, Sarah Hanrahan, was crowned Social Influencer of the year at the inaugural SHEmazing HP Awards last month, and we can't think of a more deserving winner. 

Sarah's journey to the top of the Irish blogging game was far from traditional. 

Four years ago, the former psychiatric nurse created i come undone as a space to simply share her outfits and style inspiration. 

Since then, her online success has reached heights she never though possible and today she boasts an impressive 39,000 Instagram followers.  

Two years of backpacking gave Sarah a new outlook on life and fashion choices alike. 

With precious few belongings to her name, Sarah learned how to style her clothes around any occasion. 

She recommends people choose quality over quantity when it comes to their wardrobe, after all, ''a cluttered space creates a cluttered mind.''

''I have less clothes than my friends – yet I never have nothing to wear," she explains.

In an effort to put her minimalist outlook to good use, Sarah started the I Come Undone Detoxa wardrobe de-clutter service that encourages people to save time and money by being selective in their fashion choices.

Things have really evolved for Sarah over the past few years. 

After realising she could offer so much more than fashion advice, the blogger decided to use her knowledge of Dublin  to branch out in other directions.

''I took for granted how well I knew Dublin.," she says.

Today, i come undone is packed with tonnes of unique content born of Sarah's first-hand knowledge of her home town's food and social scenes, including things like ten alternative Dublin first date ideas and even a guide to Dublin's top dog-friendly eateries

So, what are Sarah's tip for anyone looking to start in the industry?

Get into it for the right reasons, blog about you passion and above all, stay true to yourself.

After all, ''your integrity is everything" she reminds us.

Some solid words of wisdom from our Social Influencer of the Year.