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panic! at the disco

The Beyhive is buzzing, to say the least.

Taylor Swift opened the Billboard Music Awards last night with her new single, ME!. It was a colourful occasion, with Brendon Urie of Panic! at the Disco by her side.

There were rainbows, umbrella dancing, butterflies, hearts and general good vibes all round, but once aspect of her performance was noticed in particular: the marching band.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Taylor Swift (@georgialovestaylor) on

Taylor began the performance with a drumline, which SOME fans online are comparing to Beyoncé's iconic Homecoming show at Coachella.

Part of the Beyhive are throwing some major shade online right now;

"TAYLOR SWIFT JUST BIT TF OUTTA BEYONCÉ" is a fairly extreme example, but others are saying that Taylor may have added the drumline on purpose to …drum…up some tasty drama and get everyone talking about her new song. 

She is a marketing genius after all, let's not forget the entire Reputation build-up. Girl's got game.

One fan even called it 'gentrification':

Others are defending Swift's choice to include a marching band, pointing out that Beyoncé was not the first and won't be the last performer to include one;

"Madonna did the marching band first." The marching band on stage was actually first seen back in 1907, so, you know…not at Coachella last year…

Though, timing is everything. Taylor may have known that this would cause some smoke to breathe into the industry's air if she added the band TWO WEEKS after Homecoming hit Netflix.  *strokes beard*

We have to wonder: WWBS? (What would Beyoncé say?)

Others are pointing out that TayTay gets served a LOT of sh*t in the media, and that nothing good ever comes from comparing two powerful, successful women with VERY different musical styles.

Try telling the Beyhive that….we're still reading the Tweets though aren't we? They're gas.

*Sighs*
Beyoncé's Homecoming changed pop culture forever and ever Amen, so it's no wonder people can't seem to stop talking about it.

We're sure Taylor is doing her best to ignore the internet furore, or maybe she's delighted that her performance is now trending on Twitter?

Like we said; She's a genius.

Feature image; Usa online journal

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Well, well, well; those snakes have officially been BANISHED. That's right…Taylor Swift is back with a phantasmagorial bang.

Her new pastel-themed tune is called ME! and it's a beauty, as well as featuring the great Brendan Urie from Panic! At The Disco. 

Rumours are flying that ME! was supposed to actually precede Reputation, but when sh*t went down with the media regarding the Kardashians and Kanye West, she decided to show her dark side first.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by 4.26 (@lookitsswift) on

Our pal Taylor has been dropping hints for weeks about her latest musical endeavour, and the pastel colours hint at a return to her 1989 roots. 

Fresh from her Time100 success, Swift's return show's yet another streak for mastering her personal marketing brand. 

The video is adorable, and features a Parisian aesthetic with the pop star even speaking French at one point. Très bien henny. There's also a nod to Mary Poppins in there too, randomly.

The gal loves Easter eggs, and there's plenty of hidden meanings in the Dave Meyers-directed video.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by ᴛᴀʏʟᴏʀ ꜱᴡɪꜰᴛ (@taylorswiftinternational) on

One thing's for sure…TS7 is going to be MAJOR.

Here are Twitter's most outrageous reactions to TayTay's new music video:

1. Fans have been #attacked.

2. Brendan Urie in suspenders

3. Spread the rainbow

4. This detective discovered a possible feature from the album;

5. Is she ENGAGED? Also we adore her kitty's cameos.

6. Her kitty fam possibly  just expanded

7. She has resurrected from the dead:

8. She's certainly changed her colour palette…

9. Reputation was dropping hints left, right and centre b*tches!

10. Swifties are incapable of remaining calm:

11. Is Taylor supporting Brie Larson's Unicorn Store?

12. She damn switched the light on:

13. Applicable to group projects, we think:

14. Her fans would die for her, but Instagram ain't having ih…

15. The feels are a little strong, to say the least:

At the moment, Taylor is currently on track to break the record for fastest music video to reach 100 million views on YouTube, after Ariana Grande's Thank U, Next and BTS' Boy With Luv.

It's surpassed 13 million views in just three hours, which is phenomenal.

Without further ado, here's Taylor's new video. Indulge in it, if you haven't already seen it. If you've already seen it, watch it again. It's worth it.

Feature image: Instagram/@swifties.jp 

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