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YouTuber Zoe Sugg has decided to film her smear test for her five million subscribers and 9.7 million Instagram followers to educate them on cervical cancer screenings.

The 29-year-old warms at the start of the 43-minute-long video that it features "raw conversation around cervical screenings and cervical cancer" and "a teeny bit of blood (not up close!)"

Zoella rose to fame on the video-sharing platform years ago and has since decided to make her intimate health examination public to encourage more women to book in smear tests.

Zoe explains her reasons in her car prior to the appointment for bringing cameras with her, saying that she had asked professionals;

"Is there anything I can do to help encourage more women to book in their smear tests or make people feel a little bit more at ease when they get their letter through the post?".

She decided to dash the uncertainty by filming the whole process and passing on her fans' questions to a nurse; "After ten years of vlogging, this is a moment! I've never done this before!"


A post shared by zoella updates (@wittyzoe) on

Zoe first sits down with a nurse to discuss any concerns and questions from her subscribers, and the nurse urges anyone with worries to contact their GP and get more information.

She also explains how important it is to get the test done as young as possible, as it can detect cells which could later become cancerous.

Zoe then sits in the medical chair after changing into a gown, while the nurse talks viewers through the equipment she will be using. Zoe adds a timer to the screen to show how short the process is.

Image: Pinterest

The timer revealed that the test took only 48 seconds, and the vlogger didn't appear to be in any discomfort. There had been some blood due to the oestrogen in her contraceptive pill, the nurse mentions.

Zoella chats more to the nurse following the procedure and discovered that she had never found anyone to have cervical cancer in all her time of doing smear tests.

She did found evidence in the past of cells which needed removing as soon as possible before they became dangerous. The nurse also urges viewers to check their breasts for lumps.

Zoe was praised by fans for using her platform for a worthy cause, seeing as the procedure is incredibly important for women's health.

Smear tests check for any abnormalities in the cervix which could cause cervical cancer if left untreated, and are offered to women aged 25 and above by the state.

New data from the charity Jo’s Cervical Cancer Trust found that those aged 25 to 35 are put off by the idea of a stranger examining them, and the latest figures show that cervical screening rates among all ages are at their lowest in 20 years.

Feature image: Instagram/@zoesugg


The recent uproar surrounding decade-old tweets unearthed from YouTube superstar Zoe Sugg's Twitter proves that deleting those old posts from when you were an idiotic teenager is always a good idea. 

The YouTuber, blogger and business woman was on the receiving end of serious backlash, when tweets that she posted a number of years ago were dug up and republished by social media sleuths. 

The tweets were penned between 2009 and 2012, and one which offended people in particular was the following:

In other tweets, referring to an unknown person, Zoe also said 'I just saw her Twitter. She needs to get dressed tbh. Lol skank attack.'

She also tweeted that another woman should have '"kept her legs shut" excuse my choice of words haha.'

It is not known what she was specifically referring to in this instance, though Zoe mentions in her apology that she was discussing a TV show. 

Another tweet showed her communicating with fellow mega-blogger Tanya Burr, in which she referred to someone as a 'tranny.' 

Another tweet has been criticised as Islamaphobic. 

In the tweet, Zoe took a picture of a woman in full hijab against her knowledge, and captioned it: 'There's a death eater on my train.'

Zoe, who has over 12 million followers on YouTube, has apologised for the statements that she made. 

'I’ve seen a few of my old tweets from 7/8 years ago floating around (which I have now deleted) using words like “chav” “skank” and other words I wouldn’t use now as part of my language and lot of them were taken out of context referring to TV shows but I would never say those things now and I’m sorry if I have offended anyone, that was not my intention,' she said via Twitter.  

'Obviously that is not who I am today and I’d like to think I’m a little older and wiser!'

'I’m not perfect and I’ve never claimed to be, I’m only human.'

Fans of the vlogger have rushed to her defence, claiming that Zoe was young and immature when she made the statements (she would have been aged 19-22) and that people change. 

'I don’t think it’s fair that people are judging Zoella on tweets from 7 years ago. I used to be quite a nasty person 7 years ago but I grew up and learned from that and so did she,' said one.

However, others have been discussing the damage to the very wholesome brand of Zoella under the '#ZoellaIsOverParty' hashtag. 

The apology comes after the online star was forced to defend her advent calendar, which received quite a bit of backlash online for it's price and quality of contents.


Mega blogger Zoe Sugg, or Zoella, has been forced to defend herself after criticism of an advent calendar from her lifestyle brand went viral this week. 

An number of people have taken to social media to critique the cost of the calender, which retails for €65.00 for 12 days of 'special surprises.'

Originally, people were unhappy with the high cost of the item, but videos showcasing what the calendar includes causes uproar, with many declaring the products to be 'tat' and 'cheap.' 

The advent calendar includes: a bag of glitter confetti, a candle,stickers, a Christmas bauble, a purse,a candle holder, room spray, a note pad, a pen, two cookie cutters and a fluffy key ring.

'A ridiculously overpriced advent calendar with a few knickknaks. DO NOT BUY,' reads one review on the Boots website. 

In a new YouTube video, Zoe has addressed the criticism.

'The retailer can decide how much they sell that for, that's completely out of my decision making, I don't have the right to make those decisions,' she said, in a video titled Christmas Adverts and How We Met.

YouTube / MoreZoella

'I know that there are some of you who might not have known that.' 

'I don’t want people to think I’m sat at home, like, counting fifty pounds every time someone buys this calendar and thinking that was a conscious decision I made to rip people off.'

‘Because if you know me, you know that there’s not a bone in my body that would think that way.'

'And it makes me so sad that anyone would think that was my intention, because that is 100 per cent not my intention, my intention was to make a product I thought you guys would love.’

However, Boots responded to one dismayed Zoella fan who asked for a justification for the price of the calendar on Twitter. 

The Boots Help Twitter page responded: 'We sell all products at the recommended retail price, as set by the manufacturer and supplier.'


A post shared by Zoella (@zoella) on

Due to the drama, Boots have slashed the price of the calendar. 

It is now available as the Offer Of The Week at half price, coming in at €32.50. 

Zoella has had a bad week when it comes to both business and her social presence, as fans dug up a number of tweets from the vlogger's past which appear to show the online star mocking members of the LGBTQ community. 


Zoe Sugg, aka Zoella, is often cited as one of the biggest beauty YouTubers, gurus and bloggers in the world. 

The 27-year-old has been filming YouTube videos in her bedroom for the best part of a decade, but the lifestyle influencer actually started out on a much bigger screen. 

The makeup devotee was actually in Harry Potter and the Philosopher's Stone, and Harry Potter and the Chamber of Secrets, which she has previously mentioned in videos. 


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'I was 10 when they first started filming for the first film, and my primary school is in the village they used,' the beauty guru wrote in a blog post.

'So they came and asked everyone in my year (which was probably about 7 children) if we wanted to be extras.'

'Of course we said yes. I was in Hufflepuff. The first year, we were used in Snape's potion class scene.'

'I am not seen in the film annoyingly, but its nice to know i was there. We also got to mingle with the cast, we watched spider man with them.'


A post shared by Zoella (@zoella) on

The blogger goes on to reveal that Devon Murray, who plays Seamus Finnegan in the film series, asked her out, to which she politely declined.

'I was 10 years old and boys scared me,' she said, adding a 'haha.' 

'I was also in the second film…again..you cannot see me. I went to London to be on the Hogwarts express…which was so exciting.' 

So she has been to Hogwarts AND boasts the biggest channel on YouTube? No we're not jelly, you are. 



Vlogger Zoella, otherwise known as Zoe Sugg, is rumoured to be the new host of the Xtra Factor.

The YouTube sensation is apparently being scouted as a presenter in order to attract a younger crowd to the talent show. 

A source told The Sun today: ''Simon wants ideas that are different and is really thinking outside the box when it comes to shaking up the show.''

Last year, the Xtra Factor was hosted by Sarah-Jane Crawford, but she only lasted one season.

It is reported that she has left the show due to a clash in scheduling but it seems she will still be tuning in: "Wishing the new team the best of luck," she said on Twitter earlier this month. "I can't wait to watch you all."

Also rumoured to be in the running for the job is Big Brother star and Co. Kildare-native Brian Dowling. According to sources, Brian has been interviewed already for the position and is eager to make a return to television. 

Meanwhile, Zoella has a following of more than 8m on social media and Simon is hopeful that she would draw a huge audience to the programme, which is now in its 11th year.

Apparently the millionaire music mogul has already met with the young star and ''he is keen to hear how she developed such a huge online following with young people''.



There is really exciting news for fans of The Great British Bake Off as it has been revealed that a great line-up of famous faces are set to take part in a special series for Comic Relief.

Taking part in the charity bake-off will be Abbey Clancy, Alexa Chung, Zoe Sugg, Michael Sheen, Gok Wan, Jonathon Ross and Jennifer Saunders among many others.

Zoe, who was embroiled in controversy following the release of her debut book last year, spoke of her shock at being asked to take part, saying: “Bake Off is one of my favourite programmes so I was genuinely a little shocked and very excited when I was asked to take part.”

Judges Paul Hollywood and Mary Berry will of course be judging the celebrities baking efforts while the show will be hosted by Sue Perkins and Mel Giedroyc.

What a great line-up – we cannot wait for this!

The series will consist of four episodes and will begin February 11 on BBC One.