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Diet Coke

Vogue Williams is taking part in Diet Coke’s new You Do You campaign and we couldn’t think of a better person for the job. The presenter oozes confidence and has the perfect attitude when it comes to social media pressures and mum-shamers.

We chatted to Vogue about boosting your confidence, the advice she would give her past self and how Spencer has helped her during low points in life.

Vogue decided to take part in the You Do You campaign because she believes it is something we need to remember more often. She stressed, “The campaign sends out a really positive message. It’s important that everyone just does what they feel is right for themselves. Don’t be part of the pack, just do you.”

Embracing who you are is something that many of us struggle with, especially as teenagers. There are so many things we regret about our teenage years (the eyebrows) and we could only wish we could go back in time and share some words of wisdom with our past selves.

Vogue said she would tell herself to ignore other people’s opinions, “Don’t sweat the small stuff. Don’t listen to what everybody says about you, because everybody has an opinion on you, your body, your appearance, on everything. Block that out and be yourself.”

Social media is playing a bigger role in the lives of young women today than it ever has. The impact it has can be pretty terrifying, but Vogue stressed that what you see is never the full picture.

“People need to realise that that is just a snippet of someone’s life, it isn’t the whole picture. I use social media quite a bit, but that isn’t my whole life. It’s not that perfect all of the time. 

“You put up the best snapshots of your day and the rest is just everyday stuff that everyone else is going through. Try and remember that people’s lives aren’t as perfect as they seem on social media.”

Luckily, Vogue has her beau, Spencer Matthews to turn to when she is feeling low. She praised Spencer for helping her develop a stronger sense of self.

“Spencer boosts my confidence when I’m feeling low. He’s really good like that. He’s always been able to brush things off like that so as long as I’ve been with him he has just made me have more of an ‘I don’t give a shit what anyone else thinks’ attitude,” Vogue shared.

The parents are set to return to our screens in series two of Spencer, Vogue and Baby Too and it looks like we’re in for a real treat this season. Vogue revealed that their wedding will be one of the biggest parts of this series and we already can’t wait to watch it.

Embrace Vogue’s carefree attitude and grab a limited edition can of Diet Coke.

The eight new designs feature phrases designed to help you share your Diet Coke Mood, and are one element of Diet Coke’s brand new You Do You campaign, which you may have already seen on TV, online, and when you’re out and about.


At first glance, no one would blame you for thinking that Diet Coke and Coke Zero were the exact same drink in different packaging – after all, both offer consumers a sugar/calorie free alternative to the original Coke recipe.

Sure, marketing comes into play with the silver branded Diet Coke aimed mostly toward figure-conscious women, while the other provides men with a 'manly' excuse for their sugar-free choice.

But once we get past the outdated mind games, the formula is basically the same, right?


Any seasoned Coke drinker will tell you that these two products taste completely different, though no one could ever figure out why.

Well, it seems the mystery has finally been solved and the answer comes down to one simple ingredient – citric acid.

Commonly known as lemon salt, the preservative is exclusively used in Diet Coke, said to give the drink its unique 'tart-taste.'

Meanwhile, Coke Zero uses sodium citrate – an ingredient meant to mimic the taste of its full-fat counterpart.

Mystery solved.


We've heard the horror stories of having a little too much booze on a flight and becoming an absolute mess by the time the plane lands.

And even though alcohol affects you more when you're up thousands of feet in the air, it actually doesn't bother flight attendants as much as other drinks.

But the one beverage that flight attendants really can't handle? Diet Coke.

Image result for diet coke

Jet, from the blog, These Gold Wings, says that it really annoys the cabin crew when people order it.

"As you may know, the aircraft cabin is not pressurised to sea level, but rather to the equivalent of about seven or eight thousand feet.

"This means some passengers might feel a little light headed or that alcohol affects them almost twice as much as it would on the ground.

"It also means soft drinks foam up a lot more when poured out of a can, and the worst culprit for this is Diet Coke," he said.

Image result for fizzy coke can gif

"I literally have to sit and wait for the bubbles to fall before I can continue pouring.

Jet continued, "If all three passengers ask for Diet Coke I'll often get them started, take another three drink orders, serve those, and then finish the Diet Cokes."

So, maybe it would be best not to order Diet Coke in future… or you know, just pour it out yourself.


Knowing something is bad for you doesn't necessarily stop you from doing it, which is why you probably drink fizzy drinks from time to time. 

And while you'll be hard-pressed to find someone who'd recommend drinking a can of Diet Coke a day, new research suggests that it's not one can that will put your health at risk, but two or more regular servings a day could really tamper with your health – especially when it comes to your heart. 

A Swedish study published in the medical journal, Heart, tracked soda consumption and risk of heart failure among more than 42,000 individuals over 12 years.

The individuals who drank at least two fizzy drink servings a day had a 23 percent greater risk of developing heart failure during the study.

However, what the researchers didn't mention is if there's a difference between sugar-sweetened beverages (like regular Coca-Cola) and artificially sweetened beverages (like Diet Coke), so rather to be safe than sorry, both diet and regular sodas appear to have an equal risk with heart failure.

We think we'll stick to water now…


Coca-Cola’s most recent results have shown that there has been a dramatic decrease in the number of Diet Coke sales.

The company have said that sales of the once popular drink have fallen seven percent on the same quarter last year, which is continuing the decline that begun in 2008.

But why is the popularity of our favourite diet drink falling so rapidly? We KNOW it can't be because of their advertising…

Well, according to The Independent, there are two possible reasons.

Firstly, analysts have associated the recent results on consumer awareness of the obesity risks that are connected with drinking sugary drinks.

Euromonitor noted that, “as consumer awareness of the risks of a high sugar diet has grown, the sugar content of regular Coca-Cola could hinder the company as the consumer agenda increasingly switches to looking for healthier food and drink options.”

But, as Diet Coke has no sugar in it, you may wonder why this would affect healthy eating habits? Consumer health awareness has also made people wary of the potential dangers of ingesting chemically produced sugar substitutes, like the ones found in Diet Coke.

The other possible reason is that within their own brand, Coca-Cola have developed a number of healthier alternatives, and the increase in their sales has contributed to the diminishing of other products.

For example, both Coke Zero and Coca-Cola Life have seen an increase in sales since their production began.

So, if they really are that much better for us, we should probably get used to the idea of switching over ourselves. We just really hope that they put the same effort into advertising their new drinks that they did with Diet Coke…