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elle macpherson

Protein powder is usually associated with hard core bodybuilders and Instagram fitspo pages, but Elle Macpherson wants you to feed it to your kids.

The super model is launching her own range of smoothie powders just for children as part of her Welleco health supplements range. 

According to Elle's website: "Protein is vital for brain development, organ function, muscle repair and a healthy immune system making it crucial for growth and development during childhood."

The powder is aimed at children with poor diets who are "fussy eaters" who just want "pasta and cheese."

"They have a diet high in carbs and sugar and not enough foods rich in protein, omega 3 and essential fatty acids, resulting in mood swings and poor concentration," says the site, which claims that the powder will help with kids concentration and improve their general health.

The site also advises that sugary treats could be traded out in favour of the €30 protein shakes. 

While many of the supplement's ingredients are simple vegetable powders, vitamins, minerals and fruit based sweeteners, the last ingredient on the list is a pineapple derivative called bromelain.

"Don't give bromelain to a child. There are no studies to know if it's safe or not," advises the University of Maryland Medical Centre.

The Children's Hospital Nashville's advisory echoes this, saying: "Safety in young children, pregnant or nursing women, or those with liver or kidney disease has not been established."

Bromelain is known to have some potential side effects, such as diarrhoea and stomach and intestinal discomfort.

Bromelain may also cause allergic reactions, especially in people who have other allergies.

The powder has not received a positive reaction on social media.

"Children do not need protein shakes – they need real, whole foods in their every day diet! I worry that these kinds of messages set our kids up to believe that a lifetime of supplements is what they need to be healthy and it isn't" said one Facebook user.

"Just because you are genetically 'blessed' to fit into the cultural ideal of what a 'good and healthy' body looks like, does not mean you know anything about healthy eating or nutrition for kids. I've been working with kids for over 10 years and recall only 2 cases where I have recommended a protein powder."

"Your kids do not need this, this is purely celebrity influence used as marketing," said another. 


It's fair to say that Elle Macpherson isn't just a pretty face.

Since setting up her own company at the tender age of 25 to channel her various business interests, the Australian-born model is also a lingerie designer, TV host, skincare line creator and health food entrepreneur.

What the world doesn’t know, however, is that her move into nutrition was prompted by a health scare of her own when she discovered a lump in her breast on her 49th birthday. 

"I was away shooting Britain and Ireland’s Next Top Model, so I couldn’t see my doctor and I was really panicking."

"It was four weeks before I got the biopsy results, so it was a long-drawn-out and stressful period of not knowing," she told The Daily Mail.

"I was lucky – it was a fibroadenoma (a benign growth of fibrous tissue), but it was a really big warning. I did some soul searching and realised that maybe I was taking the wrong vitamins and minerals, not eating properly and was too stressed."

At the time, Elle was travelling all over the world and only functioning on three or four hours of sleep a night. 

"I experienced imbalanced digestion, fatigue, listlessness and my joints ached."

Elle’s symptoms seemed to chime with the perimenopause.

"I was approaching 50 and it seemed normal that my body would be adapting to the next phase of maturity."

"I decided that if I was to maintain my body, it had to come from the inside. It wasn’t going to come from only putting creams on my face, and I’m not one who can mess about with plastic surgery at this point."

Ms Macpherson went to see a nutritionist, Dr Simone Laubscher, who advised her to stop taking synthetic supplements and start an alkaline diet and devised a diet full of super greens.

"I started sleeping more, woke up with more water, ate less red meat, added more fruit and vegetables and within weeks I felt like a completely different person," said the model.

From this, Elle went on to set up a health care company, WelleCo and sees her health scare as a message to help the world by eating healthy.

"I didn’t realise how these relatively small changes to my routine could make me feel and look so much better."


In the past ten years, hair extensions have become a big business. 

Especially in the aftermath of the 'lob' when so many of us took the chop, extensions have boomed all over the world.

Most celebrities, including Blake Lively and Elle Macpherson are admittedly well acquainted with them and most have relied on clip-ins to add volume and length for red carpet events.

Also many Irish celebrities such as Rosanna Davison, Georgia Salpa and Roz Purcell rely on extensions to give their hair more bounce and flare. Ceira Lambert and Zero One salon are huge in Ireland for giving the elite the best extensions on the market – and the demand is growing more and more every year. 

Despite all of this, hair extensions can still have a reputation for looking fake and obvious, as well as being hard to look after. 

Just look at Britney circa early 2005!


Extension professional Louise Bailey tells Harper's Bazaar about all the ins and outs of hair extensions – from which ones are best, to which last longer and which are easier to look after. 

What type is best?

"The quality of natural extensions is better and they offer a more natural finish," explains Louise. "Synthetic hair is more obvious and burns when you use heat on it. 

"Remy quality human hair extensions are best as these are less irritating and easier to work with."


Temporary Vs permanent

Permanent hair extensions are amazing as you'll never be without gorgeous locks. However, they are also harder to look after and they need a lot of maintenance – as well as being way more expensive. Clip-ins are a good alternative – and they can last for six months if you look after them properly.

Plus the beauty of clip ins is you can take them out: so they're good for experimenting with different colours and lengths. 


How should you care for clip ins?

"Wash the ends before each use to give them volume and apply a heat protect product before using heated tools, like you would your natural hair," Louise tells the magazine.


How to find the right shade

Extensions are already dyed and come in tonal hair shades. Louise says that most hair extension specialists will use about three or more shades in any given hair to achieve a natural looking finish.

However if you're matching the colours yourself, try to get a tester swatch and compare the shades in natural light for the best outcome. 


Length and volume

"For length, attach the clip-ins lower down," says Louise. "If your hair is short or you want to want extra volume, go further up to toward your crown." 



Elle Macpherson is known as The Body and with her latest Instagram shot it is not surprising. At 50 years of age – yes 50, we couldn’t believe it either – the supermodel maintains a figure that ladies in their twenties covet.

Joey Tribbiani drooled over her and we often find ourselves drooling over her as well…

The secret to her amazing body is not really that much of a secret. In fact, she puts it down to a green superfood powder, The Super Elixir which – yes you guessed it – is her own product.

The powder is a blend of 45 key ingredients including pineapple, lemon and lime, spinach, carrots, and Chinese herbs to name a few.

Elle pops the powder in some almond milk – no full fat cows milk for her – and it apparently helps to increase energy, improve digestion and decrease weight.

it is a little pricey at £96 but if we end up looking like Elle, it’s definitely worth it!