We’re all too familiar with the many food adverts aimed at women and of course, the double standards surrounding them.

Thankfully, CollegeHumor has managed to show the complicated relationship us ladies are supposed to have with food, in a hilarious way.

The joke advert shows women going about their normal day, but then of course scoffing down a box of yodels in secret.

Our favourite and probably most accurate quote from the advert, is of course this gem: “Eating is unfeminine. You should feel guilty about it … but also sexually aroused by it. But also, you should feel guilty about your sexuality.”

Not sure we want a packet of yodels after watching this, but it made us laugh anyway.