Jessie J has become the latest celeb to take down online bullies. She decided to take a stand by unfollowing Instagram fan accounts that were posting hurtful comments about other fans.
She took to the social media app and posted three different text posts that explained her reasons for unfollowing the accounts that were supposed to exist as fan account for her music.
The singer explained her zero tolerance bullying policy and discussed the wider impact that social media has when it comes to bullying.
"I have been seeing some real nasty behaviour when I show some of the fans I follow love or repost them,” she wrote in on post.
“I don't like drama or negativity and despise any type of bullying, and so I have decided to not follow any fans."
Her fans or “heartbeats” have apparently been directing some nasty comments at one other on Instagram and Jessie is keen to put a stop to it.
“If people unfollow me because of this I don’t care tbh because they weren’t following me for the right reasons.”
She then added in a third post that she and her fans should be using social media to better the world: "Anything we can do to action nicer behaviour and better understanding instead of being selfish and mean is what we should be doing."
While most of her fans seem to have welcomed the news, not all agree with her take on things:
One Instagram user wrote: “Being a fan is expensive these days lol and it takes real time out of these lives, especially those with loads of followers themselves.”
“I just think it's sad you couldn't let the haters hate and let those fans who really went hard for you know that you appreciate them.”
Jessie also told fans that she wants them to support her music, “not bitch at each other or pull each other down.”