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While summer is definitely a few months away, it's never too early to start dreaming of our summer holidays abroad.

Clearly, Penneys is on the same wavelength, as the high street bargain brand is already getting ready for bikini season. 

 White bikini top €9.00, bottoms €5.00, Blue top €7.00, Bottoms €5.00

The latest beachwear drop is hitting Penneys this month, and some of the looks are giving us major vacation inspiration. 

From floral swimsuits to Kylie Jenner inspired strappy sets, we're already planning our holidays around where we can wear these dreamy two-pieces. 

 Blue swimsuit €16.00, Monochrome swimsuit €16.00

The swimsuits are also pretty lit, we especially love the sporty monochrome piece.

Not only are the stand-out looks amazingly stylish,but they all come in at a seriously affordable price.

These one-pieces are only €16.00 each, while the mix-and-match bikini tops and bottoms are all under a tenner. 

Floral top €9.00, bottoms €5.00, Denim top €7.00, Bottoms €5.00

So while the sun may not have quite reached Ireland yet, we might have to stock up on a few of our favourite sets before they sell out. 

We'll be the bikini-laden one in the queue, so see you there. 



The end of summer is now in sight – but that doesn't mean that beach holidays are a distant memory just yet.

In fact, you might well be amid the waves of savvy folk that are able to jet off in early September when prices are lower and the resorts less jam-packed – and if so, you'll be treated to a serious haul of gorgeous swimwear both online and in stores.

And for the rest of us, there's still no harm in taking a moment to dream of white sand, palm trees and warms oceans. *Sigh* In fact, looking at Pippa Middleton's KILLER bikini bod, we're already thinking about summer '16 anyway.

Here, SHEmazing! picks out our top 15 favourites to inspire your best ever poolside-look:


Red spotted bikini halter-neck top, €10, and bottoms €8
Black & floral bikini halter-neck top, €10, and bottoms, € 6 
Both from Heatons stores



TART Penelope printed bikini, €67.27, theoutnet.com
White lace top €21, and bottoms €15, Dorothy Perkins
Myleene Klass embellished top, €35, and briefs, €28, Littlewoods Ireland 



Clockwise from top left: Pink embellished bustier top, €32, River Island; neon
bikini top, €19, prettylittlethings.com; butterfly by Matthew Williamson top, 
€42 (with briefs, centre) Debenhams; pink embellished briefs, €19, River Island;
Neon bikini bottoms, €14, prettylittlethings.com; VIXSkin printed bikini briefs,
€47.35, theoutnet.com; mix and match red brief €9, laredoute.com;
VIXSkin printed bikini top, €47.35, theoutnet.com



Palm print bikini, €31.49, laredoute.com
Stella McCartney green bra and bikini top €59, and briefs, €31



Samantha Faiers push up bikini top, €25, and briefs, €20, very.co.uk​
Myleene Klass wet-look bikini,  €35, Littlewoods Ireland
Samantha Faiers ring trim bikini, €38, very.co.uk​




Ah, the life of a Made In Chelsea cast-member: sunshine, swimming pools, five-star locations – not to mention seriously pricey swimwear. 

And Rosie Fortescue certainly looks to be having the time of her life in Greece. She is currently staying in the swish Nikki Beach resort of Porto Heli, where a week in a standard room costs €2,350.

Also on site is designer Julian McDonald – and Rosie has made sure to keep her fans up-to-date on her daily activities via her Instagram account.

In particular, the 25-year-old has been sharing several images of her clad in luxurious swimwear.

Today, she wore a €255 bikini from Kiini, while yesterday she opted for a green leopard-print number from Marianna G, priced similarly at €260.

The star was recently on a jaunt in Barcelona, and upon landing in Greece she tellingly said in one Instagram post: "Bikinis are like fries – you can't just have one."

Hear, hear, Rosie!


Dinner time at the Amanzoe hotel with @melissaodabash, @julienmacdonald and @valentinaferragni. So breathtakingly beautiful!

A photo posted by Rosie Fortescue (@rosiefortescue) on

However, despite her love of social media, it seems Rosie reckons there are down-sides to her profile too.

"I love being on Made In Chelsea, but with it comes a level of abuse,' she recently admitted to Mail Online. "I have people on Twitter telling me 'You look like a 'f***ing ghost' because I won't wear fake tan and do the WAG look, but that's not me."

She added: "I am my own person and I won't look a certain way just to please others. I even do my own hair and make-up to keep it real!

"I don't want to be what the public want me to be. They can hate me – but I won't change.

"It's easy to get lost in the criticism and change to please them, but I won't."


OK, so there’s been a lot of rain lately; not to mention hail – even a spot of sleet too. In short, summer feels like a very long way away.

But we’re quietly confident that a scorching May is only just around the corner – which means that it’s time to think about seasonal attire. Gone will be heavy coats, boots, and leggings; replaced by flowing skirts, sandals, and light jackets.

Versace's S/S 15 collection


But a change in the weather means we also need to rethink our wardrobes. And while the catwalk might provide inspiration – Versace, for example, has a beach-club chic, crystal-embellished silk mini dress for (gulp) €4,250 – the likes of Penneys is perfect for designer-inspired wear at incredibly affordable prices. In fact, the Irish retailer has heaps of inexpensive clothing and accessories that would work brilliantly for holidays abroad, funky festivals, or – when the sun is shining – stylish events on home-soil.

Green top €13; green skirt €12; sunglasses €2.50
Pattern dress, €16; sunglasses, €3.50; bag €8; bracelet, €5; rings €3


Most of the summer stock has now landed, and we’re happy to report that a good chunk of it is seriously head-turning.

Clockwise: Palm Springs swimsuit, €12; ruffle playsuit, €12; 
tropical flatfrom, €22; pink pom pom shorts, €7


With lots of rich patterns and textures, we particularly love the lace and crinkled crepe materials on offer. Off-the-shoulder tops, dropped-waist dresses, and high-waist shorts are all there too, as is colourful embroideries and beading, fringing, tassels and pom-poms. Gladiator sandals are back and big news this season – Penneys has a good selection of those too.

Black top, €17; skirt, €17; shoes, €12; earrings, €2;
white top, €15; shorts, €13; shoes, €18; earrings, €2


If you’re hitting the beach, bold colours dominate the brand’s bikinis, while funky swimwear items boast an ombre effect. T-shirts come complete with cheeky slogans and classic characters.

Don’t forget accessories either; cute and colourful friendship bracelets and mix-and-match rings would complete any summery outfit nicely. 

Clockwise: sandals, €8; floral bag, €12; floral shoes; €12, blue necklace, €8