HomeTagsPosts tagged with "denim"



One of the longest lasting fashion trends ever has been denim, particularly jeans. The legs have flared and narrowed, the waist dropped from high to low and back again, but people stayed inseparable from their jeans.

Until now.

After decades of stable popularity, jeans sales are falling nearly 10% year on year now. Designers blame the current trend for comfortable and athletic clothing for the decline.

It seems we prefer our jeggings to the real thing.

The decline is across the board, but worse in women’s fashion. Leggings are currently the most popular trousers, with a renewed love for dresses also cutting into the denim market.

It’s hard to say whether this is just a temporary blip or the end of an era.

The 90s seems to be having resurgence so you might find yourself going from zero denim to double denim before you know it. 



The ripped look is back, and what better way to guarantee that you’re on trend than with a pair of “Designed by Tiger” jeans.

A Japanese designer came up with the idea of getting bears, tiger and lions to rip up denim material in order to create the customised look.

Zoo volunteers wrap denim material around car tyres and rubber balls and throw them into the animal’s enclosure.

The tigers, lions and bears chew, claw and tear the fabric which is then retrieved and sewn into jeans.

Three pairs have been made so far and has already attracted several bids, with some being priced at $1200.

It might be expensive but it’s all for a good cause, as all money raised from the jean venture will be given to the animals at Kamine Zoo in Hitachi City.



Alexa Chung’s impact on the fashion world seems to be only getting bigger as it’s been revealed that she will now be designing her own set of jeans.

Chung has signed up with American denim label Adriano Goldschmied, to design a collection of 20 denim pieces.

Alexa spoke recently about the denim label and what she felt was missing from the collection.

“The collection is inherently the missing pieces of my dream denim wardrobe, which, as ever, is predominantly inspired by a late Sixties, early Seventies aesthetic.”

The new denim line will include T-shirts, dresses as well as jeans.

And if designing the collection wasn’t enough, Alex will also be the face of the new denim range too.



Dungarees are back in style and being adorned by some of our favourite celebrities.

Love them or loathe them, dungarees are set to be a massive style trend this spring, with skirt and shorts versions set to rock for summer.

We love how these famous ladies have styled their dungarees look.

Alexa matches hers with a flowing cream blouse and metallic heels, another big trend this season.

Pixie looks cute as a button with a black polo, brogues and pink lipstick.

Michelle Keegan goes for a more summery looks and wears her dungarees over a simple vest and a pair of flip flops.

Sarah Jessica Parker pairs her dungarees look with stylish wedged trainers for a great causal outfit.

Who do you think wore it best?

Well hello there!
Help us help you by allowing us and our partners to remember your device in cookies to serve you personalized content and ads.

We're on a mission to help our mums and their families thrive by informing, connecting and entertaining.

Join us in our mission by consenting to the use of cookies and IP address recognition by us and our partners to serve you content (including ads) best suited to your interests, both here and around the web.

We promise never to share any other information that may be deemed personal unless you explicitly tell us it's ok.

If you want more info, see our privacy policy.