Want to be a social media goddess? Here are 5 books you need to read
Social media is constantly changing and adapting, and sometimes it can be hard to keep up.
But as it grows more and more popular in our day to day lives, we need to keep on top of it.
So, if you fancy yourself a bit of a social media queen in work, or want to build your own following on Instagram or Snapchat, take a look at these five books which can help you along the way to social media stardom.
Purple Cow by Seth Godin
We all know how difficult it can be to come up with original content for social media. None of us need another #hotdoglegs pool-side snap on our Instagram feeds, right?
Purple Cow aims to show you how to come up with exciting a new content for your followers.
Author Seth Godin explains: “Purple Cow describes something phenomenal, exciting and flat out unbelievable. Every day, consumers come face to face with a lot of boring stuff—a lot of brown cows—but you can bet they won’t forget a Purple Cow.”
Contagious: Why Things Catch On by Jonah Berger
This book is all about how to gain traction and become noticed on social media.
The author, Jonah Berger, divides media content into six "contagious" qualities that impact and impress users.
From this book you can learn how to use these qualities to create your own unique content.
Everybody Writes by Ann Handley
This has been hailed by Hootsuite as a must-read for people who want to become social media managers.
Writing is a skill that you need to have when it comes to social media, and the author offers a clear and concise guide on to how to master it on your social channels.
Hootsuite says: "If you are trying to get your audience’s attention, you’re going to need the social media content to match. This book will help you create just that."
Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
One thing that people find so difficult about social media is getting their voices heard.
There's so much content on the web and so many people want to share their stories, so creating unique content can be really hard.
This book aims to show you how to focus on certain channels and how to deal with an ever-changing media landscape.
Hug Your Haters by Jay Baer
This book is recommended for people who have a broad understanding of social media, and a 1000+ follower base.
You already know that you can't keep everyone happy everyday, so this book aims to show you how to deal with negative comments and the challenging aspects of social media.
Hug Your Haters will show you how to turn negative experiences into positive ones.
