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healthy hair

We all know the drill by now: another day, another new beauty product.

This time it's in hair care and we just think it might take over our beloved dry shampoo: hair primer. 

But how on earth do we use it? Will it be right for my hair type? Should I really just stick to what I know best? 

So here at SHEmazing! we got to grips with the product, got all the info about why is works, as well as the low-down as to when to use it. 

Primers in hair care, as in skin care, are designed to create an even surface base. It can be used alone or before you use any styling products, to give your hair weightless, humidity-resistant shield that will protect the hair from drying out, frizzing up or going limp. 

As celebrity hair stylist, Ben Skervin, explains: "The benefit to using one is your style lasts longer due to its ability to resist the moisture disruption, and it helps your hair stay cleaner longer."

He adds: "They protect the hair from heat styling, condition it, and help give it shine and smoothness for a healthy appearance."

It seems that any hair type can use the product too: just like in skin care, there is a version out there for everyone. Yipee!

It all sounds so far so good, but how do we use them?

Ben tells us: “After using shampoo and conditioner, add a dime-sized (about a 10c coin) amount of primer to your hands, then run them through your damp hair. You can use the product solo or as a first layer under your regular styling aids before air-drying or heat styling.”

This product is sounding too good to be true, we think it might even be time to dump the dry shampoo and get a hair primer. 



Viviscal, the world’s bestselling hair supplement is proud to support the S! Factor. With a year’s supply of Viviscal hair growth supplements, shampoo and conditioner the winning SHEMAZING! TV presenter will be full of confidence with their full lustrous locks.

Cate Blanchett, Miley Cyrus, Reece Witherspoon and Kate Hudson are all fans of this award-winning hair growth supplement, where confidence starts at the root.

Oscar winner Cate Blanchett said: “I got introduced by a French hairdresser who said it {Viviscal} was really good for your skin, your nails and your hair”.

Kate Hudson, who experienced postpartum hair loss after the birth of her children, is a huge fan and her stylist David Badaii credits Viviscal for her blonde, beach-waves: “Kate’s naturally long and full hair is a result of taking Viviscal.”

Cynthia Nixon’s broadway role as a terminal cancer patient required her to shave her head just two months before her wedding. She recalls, “Bald bride probably wouldn’t have been my first choice! But some people recommended Viviscal and it really worked, by the time I got married I was like ‘wow! I have all this hair!”

Many factors can have an impact on the health of hair and hair growth, including stress, poor nutrition, age and over-styling, but Viviscal Maximum Strength Supplements are scientifically formulated to add sparkle and shine to lacklustre hair.

It contains important nutrients such as biotin, iron, zinc and the proprietary marine protein complex, AminoMar C™. Organic Horsetail extract and Vitamin C also support and promote healthy growth and Millet Seed extract provides hair with the key nutrients to transport tresses to their optimum condition, nourishing each strand from root to tip.



While investing our hard-earned cash in hair conditioners and shampoos, we often overlook that full, healthy hair starts with a healthy scalp.

New Viviscal Hair and Scalp Serum is a targeted serum for women and men that has been scientifically formulated to nourish the scalp, support healthy hair growth, help hair appear thicker and fuller and protect against everyday damage.

Phew – so it’s basically a superhero in serum form.

Viviscal’s serum is made from 99% natural ingredients and instantly treats malnourished follicles, while invigorates the scalp and improving microcirculation of the hair follicles.

Poor nutrition, stress, medication and course over-styling with heat can damage your hair and Viviscal Hair and Scalp Serum gives your mane a healthy dose of proteins, vitamins and minerals.

It has also been designed to ensure it’s non-greasy and won’t leave a residue or weigh hair down and the menthol creates a tingling cooling sensation on the scalp aiding circulation and absorption of the serum.

Viviscal Hair and Scalp Serum is available from leading pharmacies and health stores nationwide. RRP: €29.95 for 60 ml.