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excitable edgar

John Lewis has finally released the 2019 Christmas advert and it may be their best one yet.

This year’s magical advert follows the story of Excitable Edgar, a little dragon who keeps finding himself in trouble.

The adorable dragon accidentally ruins Christmas festivities with his fiery breath.


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Edgar gets a little overexcited about the festivities and manages to melt an ice rink and burn a Christmas tree in his village.

However, his best friend Ava comes to the rescue when she finds a way for Edgar to save Christmas.

Ava and Edgar put his fire-breathing skills to good use by getting to Edgar to create a special Christmas pudding for the village’s Christmas dinner.


Bastille frontman Dan Smith sings a stunning version of REO Speedwagon's 80’s hit I Can't Fight This Feeling in the festive advert.

You can watch the full advert below but make sure you’ve got the tissues at the ready:


The John Lewis Christmas advert is always one of the most magical, if not the best, festive ads and we look forward to it every single year.

No matter the competition, it always seems to come out on top. 

John Lewis has released the teaser trailer for their advert and we are way too excited about it.

In the clip, we get a glimpse at the home of Excitable Edgar, who loves all things festive- Christmas trees, Christmas food, Christmas snow, Christmas lights. 

The teaser trailer shows a small child knocking on a dragon iron knocker. As the door opens, snow falls from its head, and unveils a room with the fire on.

The clip reveals the date for this year’s John Lewis advert and we don’t have long to wait.

This year’s advert will be released on Thursday, November 14. The video teased, ‘Meet Edgar, 14.11.19’

Elton John starred in last year’s John Lewis advert, but many felt it lacked the magic of previous animated adverts. We’re hoping John Lewis go back to the old style advert like 2013’s The Bear and the Hare, which featured Lily Allen’s stunning rendition of Somewhere Only We Know.