In the aftermath of Brangelina’s breakup, the Internet was quick to take sides with Brad Pitt, Angelina Jolie and – for whatever reason – Brad’s ex Jennifer Aniston.
But while most people watched the web-based hysteria from a distance, online retailer Missguided decided to get right in on the action.
On the back of the drama, the popular site released a trio of coloured t-shirts, each of which is donned with a “Team Brad”, “Team Angelina” or “Team Jen” logo.
While Missguided is well known for its cheeky approach to marketing, the move did not go down well with the brand’s followers, with many taking to Twitter to denounce the controversial tees.
One social media user wrote: “Hey @Missguided How about t-shirts which say ‘Team Not Pitting Women Against Each Other.’”
While another said: “Why are @Missguided selling “Team Brad”, “Team Angelina” and “Team Jen” t-shirts? Bit rude cashing in on someone’s divorce like that, nah?”
— Glitterish Allsorts (@GlitteryAllsort) October 5, 2016
Why are @Missguided selling "Team Brad", "Team Angelina" and "Team Jen" t-shirts? Bit rude cashing in on someone's divorce like that, nah?
— Sammy Williams (@wammysilliams) October 3, 2016
As if Missguided have made Team Brad/Angelina/Jen t shirts whoever buys one is an absolute melt
— Brittany Joy Woods (@BrittanyJWoods) October 3, 2016
How are Missguided gunna sell "Team Brad" and "Team Angelina" tshirts the disrespect
— jo (@_joannagroves) October 3, 2016
They have "Team Brad" and "team Angelina" t-shirts on Missguided.. are they for real that's someone's broken marriage
— Jessica Bolingbroke (@Jess_boly) October 3, 2016
It seems Missguided has not been swayed by the backlash, as all three tops are still available for purchase on the site.