Tanning water: Penneys confusing but genius new beauty product

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We're all after a natural looking, glowy tan, and there are so many different ways of achieving the look in a bottle.

From instant tans in formulas like gels, mousses and sprays, we're pretty spoiled for choice when it comes to transforming ourselves into bronzed goddesses. 

There is a new formula on our radars at the moment, in the form of tanning water.

Penneys has just rolled out a brand new Ps…Tanning Water, and we're more than a little curious to try the new concept. 

Tanning water is a quick-drying type of tan which can be spritzed on as easily as a body mist and quickly buffed into the skin with the help of a light tanning mitt.

The Penneys water describes itself as a 'bronzing hydrating water' that is perfect for achieving a 'light weight application' process.

Popular Irish blogger Penneys Hun posted a quick Facebook review about the new concept.

'I will admit I was a little skeptical when I picked this up last week,' she wrote in the post.

'Afraid for my life that I would turn out orange but if you follow the instructions carefully you can't go wrong – really happy with the colour that developed, a natural bronzed glow.'

Well, if it's good enough for the blogosphere, sign us up.

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