Earlier this month we reported on a dubious trend which saw members of the public avail of a 'nose lifter' device which helps to reshape an individual's nose without the aid of surgery.

Made of soft PVC plastic, the device is inserted into the nostrils to help redefine their shape, and, according to Racosmeofficial, "gives an instant, dramatic result and is the world's best selling nose job alternative!"

However, it doesn't look like everyone is a fan, with members of the medical community issuing cautionary advice to the public over the use of the device.

Speaking to News.com.au, Head of Rhinology at Australia's University of New South Wales and Macquarie University, Professor Richard Harvey highlighted the dangers associated with attempting to rehape the framework of your nose.

"It's putting pressure on the cartilage framework of the nose," he explained. "It's being manipulated. It's stretching and distorting it and putting pressure on the lining of the nose."
 
While the folk behind the invention advise the public to only wear the device for an hour at a time during the first week, Professor Harvey reminded the public that wearing it for any time period could result in accidental inhalation should it become dislodged.

Urging the public to reconsider quick-fixes which can be bought online, Professor Harvey added: "If people really have concerns about the shape and function of their nose, they should see a doctor who deals with cosmetic treatments."

"They can educate you about the pros and cons of such treatment."