Karl Lagerfeld has been characterised in nearly every way possible; from being transformed into a Simpson to having his own Where's Karl? book (Where's Wally?), so it's really no surprise that Kim wanted him in her game too. 

In the mobile app game, Karl comes complete with his trademark ponytail, starched white collar and dark sunglasses, as well as owning his own boutique in Paris. 

"Kim's contribution to beauty and fashion – and what made her such an icon – is the fact that you don't have to be super slim and very tall to be beautiful," Karl tells Vogue.

"Others tried, but she succeeded in giving other girls like herself confidence. And I admire her for that."

Mr Lagerfeld will be in good company in Kim's virtual world, as he will join Top Model's André Leon Talley and Vogue Japan's Anna Dello Russo in helping players to follow the reality stars footsteps.

In the game, these famous characters will help you jump from being an E-list star to an A-list star by completing a series of tasks, like meeting managers, modelling gigs and attending parties. 

"Karl Lagerfeld is such an icon and I've been lucky enough to work with him several times over the years," Kim said of the partnership. 

With Karl in the game now, you will be able to purchase Chanel clothing for your personal avatar… if only we were able to afford Chanel in real life.