To much delight, McDonald's brought back the all-day breakfast last year, and to celebrate… it's launching a line of workout gear.
I kid you not.
The new Maccy D's tracksuit is plastered with Egg McMuffins, hash browns and hotcakes, and it also threw in a few palm trees for fun.
But don't be too quick to think the fast food chain has lost it's mind.
It actually ties in with the brand's Olympic sponsorship for this year's games and all of the profits will benefit the Ronald McDonald House, which provides housing close to hospitals for families of children undergoing treatment.
According to Ad Week, the trackie is available on eBay with prices starting at $50 (€45).