So, THIS is why Ri-Ri and Queen Bey played to a half-empty stadium
If Rihanna and Beyoncé know anything, it's how to work (work, work, work, work) a packed stadium, but unfortunately they just weren't given the opportunity to do so during their respective UK tours in recent weeks.
Despite the fact their concerts were touted as 'sold-out' just about everywhere, both Ri-Ri and Queen Bey ended up playing to a half-empty Wembley stadium during the UK leg of their tours.
And while some feared that the poor turn-out was due to a waning interest in the female stars, it turns out the rows upon rows of empty seats in the world-famous venue had more to do with ticket touts and less to do with the ladies' popularity.
It is possible to be a fan of both Beyoncé & Rihanna. But facts remain: Wembley Stadium wasn't full! #ANTIWorldTour pic.twitter.com/l7cyEEmrA3
— I Am… RoRo (@roroism) June 25, 2016
According to a report in the Daily Mirror, ticket touts did what they do best and bought in bulk when the gigs were announced – we just LOVE when they do that, don't you?
And then due to their overly-inflated prices and the fact that most people can't justify shelling over hundreds even if it to see their idol, they simply weren't able to shift them in time for each gig.
So, there's that, and then there's the fact some fans actually FORGET to turn up…
