H&M have announced that they will be launching a wedding dress for £59.99 at the end of March.
The dress has a distinct “Hollywood in the 1930s” feel to it with a high neck and beautiful detailing.
But do H&M really think there is a gap in the market for a bargain wedding dress? It looks like another summertime maxi dress to us!
H&M are not the first high street brand to launch a bridal line as Asda, Topshop and Coast have all done the same.
Would you head to H&M for your wedding dress?