Vanessa Hudgens has proved that she doesn’t need any help from Photoshop when it comes to looking fantastic. The new ad campaign for Bongo clothing shows the star in all her natural beauty. She says she wanted to inspire others:
“This is my second season working with Bongo and it’s been such a treat! The clothes really make me feel carefree and confident, which is why I love that the final ad images are un-retouched. It’s so important for girls to remember that real beauty shines from within and I’m so proud that Bongo is choosing to send such a positive message with this campaign.”
Dari Marder, chief marketing officer of Bongo’s parent company, Iconix Brand Group said that they really admire Vanessa for going without Photoshop:
“We admire her confidence to go without retouching for this campaign and can’t wait for her fans to see how naturally beautiful she is. In the age of Instagram filters and Photoshop apps, it is more important than ever that Bongo remains committed to inspiring girls to feel comfortable in their own skin, and we are excited to be partnering with Vanessa to send that message with this campaign.”
While we admire Vanessa for taking a stand, we can help but wonder if she’s really all that brave for going without Photoshop when she’s THIS good looking anyway!