Model Abbey Clancy is in big trouble with lingerie boss Michelle Mone.
The Strictly Come Dancing winner clashed with Michelle after she posed in her underwear for brands Veet and Scholl.
As a result, Abbey was told she is no longer the face and body of Ultimo – the firm Michelle owns.
A spokesperson said, “Each party have decided to terminate the contract due to creative differences.”
Abbey first became an ambassador for the brand in December 2013, when she replaced Michael Buble’s wife Luisana Lopilato.
Her latest campaign was only released a few weeks ago.
It is a real change of tune for the founder of Ultimo Michelle, who recently sang Abbey’s praises for her work on the latest campaign.
“Abbey looks gorgeous in the new Ultimo designs, which are perfect for injection some colour into your lingerie drawer this summer,” she said.
Abbey is the latest in a long line of celebrities to have appeared in Ultimo campaigns, with Mel B, Penny Lancaster and Rachel Hunter, coming before her.